⚡️5 MARKETING MISTAKES TO DITCH IN 2022 ⚡️✌🏼

With the new year approaching, it’s time to take control of your social media accounts and use them to your full advantage! With social media marketing being one of the top ways to attract your ideal customers, you need to make sure you’re doing it right. Don’t waste your time on random posts anymore – you owe it to yourself and your business to create strategic content that converts!

Here are five marketing mistakes to ditch in the new year:

1. not knowing who your target audience really is - if you’re talking to “everyone”, you’re talking to “no one”. you need to know exactly who you’re trying to sell to, and know them like the back of your hand.

2. not utilizing digital marketing - we. are. in. a. PANDEMIC. everyone is online. 📢 if you’re not cranking up your online marketing, what are you doing?

3. having poor quality photos - there’s just no excuse. it’s 2022: learn to take photos, or outsource your content creation to a pro 💁🏼‍♀️

4. paying too much attention to vanity metrics - ‘Likes’ and follower counts are only a small part of the equation. if your engagement sucks, none of that matters!

5. not humanizing your brand - nobody wants to hear from a robot. write like you speak, and showcase your brand’s personality!

Follow me at @tannismillercreativestudios on Instagram, I post valuable social media marketing tips like these all the time! Shoot me a DM if you have any questions about digital marketing for your business! I could literally talk about this stuff all day :)